Experience and Impact

(C) denotes consulting engagements, everything else in executive capacity

Corporate Strategy

• Devised Vodafone Group decision to move from “mobile only“ to integrate fixed offers with subsequent acquisitions of Arcor and Tele2 Spain and Italy (from 2005)
• Concept to set up Vodafone Global Enterprise, now recognized as global leader for multi-national telecom enterprise solutions
• Vodafone emerging market entry and expansion (India, Turkey, CEE, Sub-Saharan Africa)
• Vodafone Germany full convergence strategy 2012 leading to VDSL contingent deal with incumbent and acquisition of Kabel Deutschland
• Digital transformation programmes and dedicated transformation organisations in Vodafone Netherlands and Germany
• Regulatory pricing and costing strategies to defend key incumbent prices in postal and telecom industries, multiple countries (C)

Operational Performance

• Market share expansion for Vodafone Netherlands from 26% (2008) to 31% (2012)
• Vodafone Germany mobile revenue growth recovery from -8.3% (Q4, 2013) to -1.5% (Q4, 2014); associated quarterly EBITDA stabilisation and subsequent return to EBITDA growth
• Vodafone Germany network recovery, only MNO with national “Connect test” improvement in 2014, dropped call rates cut in half within one year
• Best people survey improvement in Vodafone Group 2014, best results in Germany since 2011, 2015 best employer award in Germany
• Multiple large scale successful sales force improvement and channel optimisation programmes in Germany (C), Netherlands and Czech Republic (C)

Mergers & Acquisitions, Post Merger Management

• 2013 acquisition of Kabel Deutschland Holding AG (€10bn valuation), subsequent integration and acceleration of revenue, customer base and EBITDA growth
• Acquisition of Belcompany BV  telecom retail group for Vodafone Netherlands and subsequent successful operational integration, integration business plan exceeded
• Enterprise bolt-on acquisitions in Vodafone Netherlands (TNF integration, Telespectrum)
• Strategic due diligences for Nordic Private Equity player (C)

Marketing, Pricing and New Product Development

• Concept, launch and scaling of Vodafone 2^nd brands in Netherlands (Hollands Nieuwe) and Germany (o.tel.o postpaid)
• Introduction of first integrated mobile tariff plan (data/voice/text) in the Netherlands; concept and launch for Vodafone Red and Smart tariff plans in Germany, launch of first Vodafone-all-in-one converged offer in Germany
• Launch of first Vodafone branded handsets (ODM) in 2006; first global sub 20$ handset developed with ZTE, tens of millions devices sold since

Turnaround, Restructuring and Efficiency

• Turnaround of large tour operator 1995 and mid-cap entertainment company 1997 (C)
• Execution of large scale efficiency and voluntary leavers programme in Vodafone Germany 2013/14, resulting in 15% employment cost reduction from 2013 to 2015
• Salary system restructuring and union renegotiation for Vodafone Netherlands and Vodafone Germany customer service organisations
• Consumer DSL turnaround in Germany from 5% annual base losses to stable base

Major Partnership Execution

• Introduction of Apple, Huawei, ZTE and LG to Vodafone Group handset portfolio
• Co-development of Blackerry Storm, the company's first touch screen model
• Initiation of Linux Mobile (LiMo) with Samsung and Motorola
• MVNO deal with Lycamobile in the Netherlands
• Greenfield CRM/billing system deal with Amdocs in the Netherlands, now considered blueprint for Vodafone Group IT transformation
• Brand licensing and partnering deal (Sizz proposition) with RTL Netherlands

Multi-cultural working experience in Germany, Netherlands, Czech Republic, United Kingdom and United States; substantial partnering and relationship experiences in China, Japan, Taiwan, South Korea, Israel, Spain, Finland, Sweden

Board Roles

• Member of Vodafone Germany Holding supervisory board 2005 to 2012
• Member of Kabel Deutschland Holding AG supervisory board 2013 to 2015, chairman of the board 2014/2015
• Trustee, Bankinter Foundation for Innovation, Spain (since 2008)
• Member of the Advisory Board, School of Business and Economics, Maastricht University (since 2010)